Top 10 Private Label Eyeliner Manufacturer

After a comprehensive evaluation of performance, quality, price, and other key factors, we’ve identified the top 10 eyeliner manufacturers excelling in the industry. Leading the list is Xiran Manufacturer, renowned for its exceptional product consistency, innovative formulations, and competitive pricing, making it a standout choice for brands worldwide.

In this article, we’ll dive deep into the unique strengths and specialties of each manufacturer, highlighting their cutting-edge technologies, quality control standards, and customization options. This detailed analysis will empower you to select the ideal manufacturing partner tailored to your brand’s vision and needs.

At the end of the article, we’ve included key considerations for selecting a manufacturer to help you build your own brand. If you have any ideas or need assistance, feel free to click the WhatsApp logo in the bottom left corner or leave your email on the right side of the page. Our experts are here to support your business journey.

Top 10 Eyeliner Manufacturer

1.Xiran cosmetics

Location: Guangzhou , China

Products: Eyeliners (liquid, gel, pencil), lip products, Bronzing Powder

COMPANY OVERVIEW: Established as a premier cosmetics manufacturer in Guangzhou, China, Xiran Cosmetics brings over 15 years of sophisticated OEM/ODM expertise to the global beauty landscape. With a woman-led management team and predominantly female workforce, the company uniquely understands and addresses women’s cosmetic needs through intuitive product development.Xiran’s comprehensive private label solutions span the complete beauty spectrum, delivering exceptional quality while maintaining rigorous international standards through GMP, ISO22716, BSCI compliance, and comprehensive MSDS documentation for every formulation.

COMPETITIVE ADVANTAGES: Industry Leadership: Leveraging 15+ years of technical mastery and market intelligence to anticipate beauty trends and consumer preferences. Innovation Excellence: Supported by an extensive library of 10,000+ proprietary formulations and a female-centered R&D team that prioritizes products designed by women, for women.Certification Superiority: Maintaining the highest industry standards through GMP and ISO22716 certifications for manufacturing excellence, BSCI compliance for ethical labor practices, and comprehensive MSDS documentation ensuring complete ingredient transparency and safety.

Eyeliner Series: Featuring waterproof liquid pens, smudge-resistant gel pencils, ultra-fine felt tips, and innovative dual-ended designs.Delivers 24-hour wear, transfer-proof technology, quick-drying formula, and resistance to creasing and fading.Advanced Liquid Foundation: Engineered with skin-nurturing ingredients for all-day, breathable coverage across diverse skin types and tones.Premium Lipstick Collection: Featuring nourishing, long-wearing formulations in an inclusive color spectrum developed with female color specialists.Customization-Focused Enterprises: Tailored solutions for established beauty brands requiring distinctive product development.Ethical Beauty Advocates: Perfect partnership for brands prioritizing high-quality, sustainable, and cruelty-free cosmetics with complete supply chain transparency.

2.Beauty Manufacturing Solutions Corp

Founded: 1923

Location: Coppell, United States

Products: Eyeliners (liquid, gel, pencil), lip products, Face products

Beauty Manufacturing Solutions Corp (BMSC) stands as a distinguished contract manufacturer with elite regulatory credentials—including FDA registration and Health Canada certification—positioning them as an exemplary partner for sophisticated eyebrow product development and broader beauty innovations.

Their specialized expertise spans personal care, beauty care, and cosmetic formulations with particular excellence in skincare, haircare, color cosmetics, and fragrance development. BMSc differentiates itself through a deliberate high-touch business model, intentionally maintaining a select client portfolio to ensure unparalleled personalized attention and comprehensive support throughout the product lifecycle.

This strategic approach is complemented by robust research and development capabilities and meticulous regulatory guidance, enabling the company to consistently deliver complex compliance requirements across international markets.

3.Mary Key Global

Founded: 1963

Location: Addison, United States

Products: Eyeliners (liquid, gel, pencil), lip products, Body care

Mary Kay Inc. is a prominent manufacturer of cosmetics, including a variety of eyeliners. Their products are sold exclusively through Independent Beauty Consultants, emphasizing their direct-to-consumer approach.

Mary Kay Inc. is a leading manufacturer and direct seller of personal beauty products, specializing in cosmetics and skin care. The company offers a range of products including multitasking lip and cheek duos, available exclusively through Independent Beauty Consultants who sell directly to consumers globally. Mary Kay provides corporate careers aimed at empowering women and enhancing their personal lives while also offering health and personal care solutions. The company is recognized for its commitment to employee diversity and professional growth opportunities.

4.Kemas global packaging solution

Founded: 1980

Location: Special capital Region of Jakarta, Indonesia

Products: Eyeliners (liquid, gel, pencil), lip products

KEMAS stands as a fully integrated leader in beauty packaging innovation, operating state-of-the-art manufacturing facilities across Indonesia, Taiwan, and China.

Distinguished by their mastery of both plastic and metal packaging technologies, KEMAS leverages advanced European and Japanese engineering to pioneer groundbreaking solutions—including triple metal anodization, twist-to-open airtight compacts, and In-Mold Labeling Decoration.

Their comprehensive product portfolio encompasses precision-molded lipstick cases, skincare jars, lip balms, and diverse eyeliner packaging solutions for gel, pencil, liquid, and felt-tip formulations.

Beyond manufacturing excellence, KEMAS offers end-to-end services including soft pour formulation filling, while demonstrating environmental leadership through their development of mono-material, recyclable, and refillable packaging alternatives.

Adhering to stringent quality standards—ISO 9001, ISO 14001, and GMP certifications— KEMAS has established itself as the premier choice for cosmetic brands seeking packaging solutions that balance innovation, sustainability, and uncompromising quality.

5.Ningbo Lanzi Cosmetic Technology Co. Ltd.

Location: Ningbo, China

Products: Eyeliners (liquid, gel, pencil), lip products, Face products

Distinguished as a premier cosmetics innovator, this company excels in the sophisticated design, development, and production of precision cosmetic instruments—with particular expertise in liquid eyeliner pencils and advanced hand sanitizers.

Serving prestigious beauty brands across China, Europe, Japan, and America, the company has strategically differentiated itself through vertical integration, operating proprietary cosmetic packaging facilities that deliver superior aesthetic and functional solutions beyond traditional OEM capabilities.

The company’s competitive advantage stems from its exceptional R&D division, which collaborates closely with clients to develop bespoke formulations and designs tailored to exacting brand specifications.

This commitment to customization is complemented by rigorous quality control protocols and a client-centric business philosophy that prioritizes respectful partnership throughout the development process.

With an established global distribution network spanning Europe, North America, Australia, and Southeast Asia—regions that collectively generate a substantial portion of the company’s revenue—this manufacturer has successfully positioned itself as an international leader in premium cosmetic product development and production.

6.MULANTE COSMETICS

Location: Huangpu District, China

Products: Eyeliners (liquid, gel, pencil), lip products, Face products

MULANTE COSMETICS, based in Shanghai, China, is a professional manufacturer specializing in high-quality cosmetics, including eyeliners, lipsticks, and foundations, for wholesale distribution. Since 2008, we have served global beauty industry clients with innovative, customizable solutions, ensuring quality and timely delivery.

7.Classic cosmetics

Founded: 1988

Location: Los Angeles, United States

Products: Eyeliners (liquid, gel, pencil), lip products, eyeshadow

Established in 1988, Classic Cosmetics has distinguished itself as a premier contract manufacturer in the beauty industry, specializing in sophisticated color cosmetics—including signature eyeliner formulationsand advanced skincare solutions.

Operating under ISO 22716:2007-2008 European certification standards, the company delivers comprehensive turnkey manufacturing services that seamlessly guide products from initial concept development through successful market launch.

Their enduring success stems from a dual commitment to innovative formulation expertise and exceptional customer service, enabling them to effectively serve diverse clientele ranging from global beauty conglomerates to emerging direct-to-consumer brands.

Classic Cosmetics has built its reputation on three foundational principles: uncompromising technical expertise, unwavering reliability, and a passionate dedication to exceeding client expectations in both service delivery and product excellence.

8.BeautySourcing

Founded: 2020

Location: New York, United States

Products: Eyeliners (liquid, gel, pencil), lip products, Nail products

BeautySourcing stands as a comprehensive digital marketplace and service ecosystem connecting beauty professionals and businesses with premium suppliers worldwide.

Beyond merely offering wholesale beauty products—including certified makeup, professional eyeliners from specialized manufacturers like Changshu Ikeda Cosmetics Package Co., Ltd., premium hair extensions, advanced styling tools, and innovative beauty devices—the platform cultivates a thriving community of over 10,000 industry professionals.

Distinguished by their unwavering commitment to quality assurance and competitive pricing, BeautySourcing enables global access to superior beauty supplies for retailers and brands of all sizes. Their holistic approach extends beyond digital commerce through strategically organized offline beauty trade shows, fostering meaningful industry connections and facilitating knowledge exchange that positions them as an indispensable resource hub in the beauty supply ecosystem.

9.O.TWO.O cosmetics

Founded: 2014

Location: Guangzhou City, China

Products: All make up products

This distinguished professional manufacturer specializes in a comprehensive range of premium cosmetic formulations, offering an extensive portfolio that includes lipstick, lip gloss, mascara.

eyeshadow, eyebrow products, blush, foundation, and contour solutions.

Their flagship product, the O.TWO.O Gold Silk Smooth Liquid Eyeliner, exemplifies their commitment to excellence-featuring an exceptionally silky application texture that delivers waterproof, smudge-resistant performance with remarkable longevity.

Each product in their meticulously crafted collection reflects the company’s unwavering dedication to professional-grade quality and innovative formulation techniques.

10.Beaunion Cosmetics Factory

Founded: 1970

Location: Taichung, Taiwan

Products: Eyeliners (liquid, gel, pencil), lip products

BEAUNION, a leading Taiwan-based cosmetics manufacturer with over 50 years of expertise, specializes in high-quality OEM and ODM services. Their product range includes eyeliner, eyebrow pencils, lipstick, mascara, base makeup, essences, and creams. The standout Dip Pot Eyeliner offers a high-pigment, waterproof, and long-lasting formula for precise, bold applications. Utilizing advanced technologies and premium raw materials from Japan, the USA, and Western Europe, BEAUNION ensures safe, innovative cosmetics that meet FDA and EEC standards. Committed to quality control and exceptional customer service, the company consistently delivers reliable, high-quality products on time.

Key Considerations for Selecting an Eyeliner Manufacturer

Quality Standards:

Ensure the manufacturer complies with international regulations, such as FDA, EEC, or ISO standards, to guarantee safe and high-quality products.

Experience and Expertise:

Look for a manufacturer with a proven track record and extensive experience in producing eyeliners, ideally with specialized knowledge in cosmetic formulations.

Product Customization:

Check if they offer OEM/ODM services to tailor products to your brand’s specific needs, including formula, packaging, and design.

Raw Material Sourcing:

Verify that they use high-quality, safe raw materials from reputable suppliers to ensure product safety and performance.

Production Capabilities:

Assess their manufacturing capacity, technology, and ability to produce various eyeliner types (e.g., liquid, gel, pencil) with consistent quality.

Quality Control:

Confirm they have robust quality assurance processes, including testing for pigmentation, longevity, and safety (e.g., waterproof, smudge-proof).

Certifications:

Look for certifications like GMP (Good Manufacturing Practices) to ensure adherence to industry standards.

Lead Time and Reliability:

Evaluate their ability to deliver products on time and maintain consistent supply chain performance.

Sustainability Practices:

Consider their commitment to eco-friendly practices, such as sustainable packaging or cruelty-free production.

Customer Support:

Choose a manufacturer with responsive communication and strong aftersales support to address any issues or customization needs.

Cost and MOQ:

Compare pricing and minimum order quantities (MOQ) to ensure they align with your budget and business scale.

Reputation and Reviews:

Research their reputation through client testimonials, industry reviews, or case studies to ensure reliability and customer satisfaction.

Conclusion

When selecting manufacturers, brands should evaluate regulatory compliance, production capabilities, formulation expertise, supply chain reliability, business terms, quality assurance, sustainability practices, and communication systems. Ideal partnerships combine production capacity with shared values and innovation potential. Successful cosmetics brands communicate both technical excellence and emotional resonance through precise language while substantiating claims with certifications and transparency. As the industry evolves toward sustainability, inclusivity, and digital engagement, adaptable manufacturers maintaining quality standards will become preferred partners in this sophisticated marketplace.